What is a branding session? | Bergen County NJ Photographer
Branding sessions (personal branding or business branding) are very hot right now for marketing your business and brand. With social media being more important than ever, it’s important that your images make the best impression possible.
In fact, A study conducted by Microsoft indicates that people now generally start to lose concentration after about eight seconds. This figure has been falling over the years and is now at an all-time low, down from 12 seconds in 2000. So the point is, you need to grab viewers’ attention as well as keep them on your social media or website, and great images will help you with that.
On top of your expertise in the area and professionalism, you also need to show are little bit more than just a headshot in a suit or a uniform. The more connection the viewer feels, the better chance you have of him or her contacting you. They are looking for your personality.
Once you book your session, we will plan your session together considering the brand image and key colors, but here is normally what a business branding session consists of - a couple of headshots, and more casual, laid-back shots a few outfit changes to show more faces of you, waist-up and maybe wider shots. If you have an office or store that you would like to show, we can shoot there. Since I am a portrait and headshot photographer I don’t do product shots, but products can be in the shots in a natural way like above.
Ready to book your branding session? Just click on below!